Marketing platforms used with AiiMS: AdWords / Hosting / SEO / Website Design / Website Development / Youtube /
Joining AiiMS 2012, Ella Rouge was already and established brand with a huge offline and physical presence, they had captured and secured generation X market segment.
Offline they were extremely successful but wanted to improve their online positioning as the market began to expand.
Cowboy agencies had failed to deliver and the cost of online marketing had spiraled well beyond budget for very little return.
Bad recommendations and campaigns we’re damaging their online space and it was for this reason they were referred to AiiMS to right the wrong.
AiiMS started with AdWords and tracked the performance to show tangible results and focus on areas for improvement. This in itself showed an immediate improvement over previous agencies and Ella Rouge began to see the power of marketing with AiiMS.
A website rebuilt was discussed and given the green light to develop in Magento to enable the connect with all their exiting internal systems and shopping cart.
The site was launched and has continued to deliver exceptional results with the addition of SEO, Google Maps Management and Social Media Management. They have easily reaffirmed their position online and captured next consumers while maintaining the existing.
The customised strategies carried out by AiiMS has been so successful, Ella Rouge dominates 25% of page 1 real estate in their industry! A huge success!